WordPress
Should You Use a Page Builder or a Custom Theme?
Page builder or custom theme is one of the most common forks when building a website. Neither is automatically right. Here's how to decide which fits your business
Insights
Ideas for building, growing and running your business
Practical, jargon-free advice on web, apps, marketing, SEO and IT, from the team that does the work.
Latest posts
16 articles
WordPress
WordPress Maintenance Tasks You Should Never Skip
A website is software, and left alone it rots and gets hacked. Here are the WordPress maintenance tasks you should never skip, and why each one matters.
IT & Security
Backups That Actually Save You: The 3-2-1 Rule
Everyone has backups until the day they need one and find it missing or broken. Here's the simple 3-2-1 rule that makes sure your backups actually save you.
IT & Security
Five Security Basics That Stop Most Small-Business Breaches
You're not too small to be hacked, you're the easy target. But most breaches come from a few preventable gaps. Here are five basics that stop most of them.
Business & Growth
How to Write a Brief That Gets You a Better Quote
Wildly different quotes usually aren't about the vendors, they're about your brief. Here's how to write one that gets you accurate, comparable, honest prices.
Business & Growth
Build, Grow, Run: Choosing the Right First Project
You can't do everything online at once. Every digital investment is really build, grow, or run. Here's how to pick the one first project that moves the needle most.
Web Development
Accessibility Basics Every Website Should Cover
Accessibility isn't a niche legal chore, it's building a site everyone can use, and it overlaps with good design and SEO. Here are the basics every website should cover.
Digital Marketing
Landing Pages That Convert: The Essentials
Sending paid traffic to your homepage quietly wastes the budget. Here are the essentials of a landing page built to do one job and turn clicks into customers.